How important are leadership opportunities for women?
The future of your organization depends on it.
Respected studies show that leadership opportunities for women and clear harassment reporting policies produce greater profits, higher stock prices, better worker morale and productivity, and more positive customer perceptions.
Kristin Berkery can talk to your group and share action items that will strengthen your organization and make it more successful.
Want Kristin Berkery to Speak to Your Group?
Harassment and discrimination occur in many forms.
An employee, contractor, or volunteer may be illegally harassed or discriminated against for their race, gender, sexual orientation, disability, age, or other factors. It’s important for anyone who’s harassed to have a safe path for reporting that harassment. In California, it’s the law to protect the rights of harassed workers.
How can harassment damage your organization?
Aside from the costs of investigations, litigation, and settlements, studies show that harassment can significantly damage a company’s reputation and greatly increase costs associated with worker turnover and loss of productivity. There are no upsides to allowing harassment to occur in an organization.
What are some solutions?
Creating more leadership opportunities for women, training workers and managers to identify bias and harassment, and talking openly about diversity goals and harassment policies go a long way in reducing harassment and discrimination in the workplace.
If you’d like Kristin to speak to your group about creating more leadership opportunities for women and preventing harassment in your organization, fill out the form below.
What Studies Show About Women’s Leadership
About Kristin Berkery
Kristin Berkery has been a marketing, advertising, and technology professional since 1993. She designs and implements marketing strategies for a select number of clients with the help of her team of hand-picked creatives. Kristin has also been a professional voiceover talent since 2017, working with organizations like Deloitte Digital, Umpqua Bank, University of Michigan Engineering, and the City of Denver.
In May 2019, Kristin started her business podcast, Biz in the 916, where she interviews entrepreneurs and business professionals and they share their career stories and wisdom. You can find Biz in the 916 on Apple Podcasts, Google Podcasts, iHeartRadio, Spotify, and Stitcher.
After Kristin experienced sexual harassment and retaliation by a client, she researched how to create more leadership opportunities for women and prevent sexual harassment in the workplace. She has listened to many women’s harassment stories and learned from legal professionals about employment law. In 2019, Kristin began speaking to groups to share what industry experts recommend for creating a more equitable, and profitable, workplace.
Want Kristin to speak to your group?
Fill out the form at the top of this page to get started.
Contact Us
Innovative Marketing from KB Marketing
HyperLocal Mobile Marketing
HyperLocal Mobile MarketingLet’s steer customers away from your competition and invite them to spend money at your business!Fill out and submit this form and we’ll give you a FREE 20-minute phone consult with Kristin to talk about how you can find new customers using HyperLocal Mobile Marketing.
Your information will only be used to communicate with you personally. It will be stored offsite on Google’s servers and it will not be shared with other parties without your prior approval. Our Privacy Policy >> |
Imagine if you could target new customers when they’re visiting your competitor.
…and immediately see an ad for your business offering the same product at a competitive price.
And for the next 30 days they continue to see your ads for that product on their devices. Last December, that’s what Burger King did to McDonald’s – more than 50,000 people went to BK restaurants instead.Burger King used HyperLocal Mobile to target customers at 14,000 McDonald’s restaurants and invited them to buy a Whopper for 1¢ through the Burger King mobile app. BK says more than 50,000 people* took them up on the offer. The campaign got a response 20 times greater than any other BK app promotion! Would you like to steer new customers away from your competition? Fill out this form and we’ll get started right away!*Burger King trolls McDonald’s with 1 cent burger promotion, CNN Business 12/5/18 |
High Conversion Pages
High Conversion PagesOnce you have customers on your site, let’s get them to spend money.Fill out and submit this form and we’ll give you a FREE 20-minute phone consult with Kristin to talk about how High Conversion Pages can generate more sales.
Your information will only be used to communicate with you personally. It will be stored offsite on Google’s servers and it will not be shared with other parties without your prior approval. Our Privacy Policy >> |
What is a High Conversion Page?When a new customer comes to your site, an effective High Conversion Page connects with them quickly and asks for the sale, or the customer’s engagement, at that moment. Most websites often fail to ask for the sale, or they drive the customer away. High Conversion Pages create a sense of need and urgency in the customer.
What companies use High Conversion Pages?
…and many more Ready to close those new customers? Let’s talk about your High Conversion Page! |
Streaming TV Advertising
Streaming TV AdvertisingThis is cutting edge marketing.Fill out and submit this form and we’ll give you a FREE 20-minute phone consult with Kristin to talk about the power of Streaming TV Advertising.
Your information will only be used to communicate with you personally. It will be stored offsite on Google’s servers and it will not be shared with other parties without your prior approval. Our Privacy Policy >> |
What makes Streaming TV Advertising different?It lets you target your audience and track precise results. You’ll know the age groups, income ranges, genders, and locations of your viewers. You’ll also be able to see who interacted with your ad by clicking on it. Streaming TV Ads are 15- or 30-second non-skippable videos that could be seen 125,000 times by “cord-cutters” – younger, educated viewers who are unlikely to watch network or cable TV.
Businesses that are perfect for Streaming TV Advertising:
…and many more Let’s launch a cutting edge marketing campaign that gives your brand incredible exposure. |
Media Exposure
Media ExposureWould you like to see your business get promoted on TV without paying for advertising?Fill out and submit this form and we’ll give you a FREE 20-minute phone consult with Kristin to talk about how you can get media exposure for your business.
Your information will only be used to communicate with you personally. It will be stored offsite on Google’s servers and it will not be shared with other parties without your prior approval. Our Privacy Policy >> |
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Media Exposure is when TV stations, newspapers, magazines, radio stations, and other media outlets talk about local businesses or events. It usually happens when there’s something interesting, exciting, or unique for those media outlets to report.Website Development & Maintenance
Website Development & MaintenanceFill out and submit this form and we’ll give you a FREE 20-minute phone consult with Kristin to find out if we’re the right web development company for you.
Your information will only be used to communicate with you personally. It will be stored offsite on Google’s servers and it will not be shared with other parties without your prior approval. Our Privacy Policy >> |
What does your website do for you?Does it allow your customers to set their own appointments? Or answer their questions quickly? Does it make more money than it costs you?
If all you need is an online business card, there are free or cheap options. But for companies that want an effective business tool, be ready to spend at least $2,000 to build a website that gives you real returns. Our team builds sites that connect with CRM software, sell products, generate sales leads, and answer questions. They help businesses run smarter and move up the professional ladder. The sites we build serve every kind of business from sole proprietorships to multi-national corporations. This ain’t Squarespace.
Tell us about your business and we’ll let you know if we’re the right web development team for you. |
Profit Discovery
Profit DiscoveryMake your business more efficient.Fill out and submit this form and we’ll give you a FREE 20-minute phone consult with Kristin to learn more about Profit Discovery.
Your information will only be used to communicate with you personally. It will be stored offsite on Google’s servers and it will not be shared with other parties without your prior approval. Our Privacy Policy >> |
What if you had $10,000 in your budget and you didn’t know it? We’ve heard a lot of small business owners say they don’t have the money for marketing. But how can they grow their businesses without it?Our team’s Profit Discovery Expert loves studying Profit & Loss statements and finding hidden money. She asks the tough questions (always in a nice way) that can help your business become a lean, mean, money-making machine. Even if you already have a marketing budget, your business could still benefit from having an experienced set of eyes looking for ways to save you money.
Interested in finding more money in your P&L statements? Send us a message. |
What are the marketing secrets for 2019?
Running a small business is challenging. You need a straight-talking partner who’s committed to your success. Kristin Berkery shares her wisdom for entrepreneurs who are ready for their businesses to take off.
An effective marketing campaign takes commitment.
All business owners want to avoid stressing daily about cash flow. In my 25 years in marketing and advertising, there’s a two-step process to getting there: Get your finances in order and commit your time and money to an effective marketing campaign. We can help you do both.
There's no magic bullet to marketing.
Every business is different, so every business deserves a unique plan for marketing success. Our packages are customizable to get the results you want.
If you can't tell what a marketing service does, move on.
Like me, you may have sat through hours of webinars and phone calls trying to figure out what you’re being sold. You won’t find that here. We tell you what we’re offering right away and how it works. We don’t like having our time wasted, so we won’t waste yours.
Successful entrepreneurship requires calculated risks.
We like to work with entrepreneurs and solopreneurs who “get it.” Great business ideas require stepping out of your comfort zone and doing things that are sometimes scary and exciting at the same time. We’ll help you walk that path to success.
Women- and minority-owned businesses rock.
Working with women- and minority-owned businesses is one of my favorite things to do. Most of my career I’ve worked in male-dominated tech and business environments, so I know the challenges and rewards of beating the odds. Let us help make your unique business a success, too.
Let’s Make You More Money.
When you’re ready for more qualified customers and bigger profits, fill out this form and I’ll work with you on a customized marketing strategy.
